SEO And GEO For Small Businesses
When a potential customer searches for your service online, three things determine whether they call you or your competitor: your Google ranking, your local map pack position, and whether AI tools like ChatGPT recommend you. We help small businesses excel in all three.
Increase Sales
Organic rankings are determined by the quality, relevance, and authority of your website's content relative to competing pages. Businesses that consistently publish high-intent, well-structured content targeted at transactional keywords generate compounding inbound leads over time, at a lower cost per acquisition than any paid channel.
The ROI Experts
The Google Map Pack captures the majority of clicks for "near me" and location-based searches, making local SEO a primary driver of foot traffic and phone inquiries for service-based businesses. Ranking in the top three local results requires a combination of Google Business Profile optimization, citation consistency, and geo-targeted content across your service area.
Best Practices
AI platforms including ChatGPT, Perplexity, and Google's AI Overviews are now generating business recommendations in response to transactional queries. The businesses that appear in these results are those with strong domain authority, consistent database presence, and positive review profiles across major platforms. GEO builds visibility in these channels before market competition increases.
Small Business SEO Agency
Our SEO, Local SEO, and GEO strategies are built on the same methodology used by the top-performing agencies in the country, delivered at a price point built for small business budgets.
Local SEO
Dominate "near me" searches and own the Google Map Pack. We optimize your Google Business Profile, generate reviews, and create hyper-local content so you're the first option customers see.
Explore Local SEO ServicesSEO
Rank on page one for the searches your ideal customers use when they're ready to buy. Strategic keyword targeting, conversion-focused content, and technical optimization that drives organic traffic and leads.
Explore SEO ServicesGEO
Get recommended by ChatGPT, Perplexity, and AI search engines. When someone asks "best [business] in [city]," AI recommends businesses; we make sure you're one of them.
Explore GEO ServicesSEO Consulting
Get expert SEO guidance without ongoing management. Comprehensive audit, competitive analysis, keyword roadmap, and actionable recommendations you can implement yourself.
Explore SEO Consulting ServicesWeb Design
Fast, conversion-optimized websites that turn visitors into customers. Mobile-responsive, SEO-ready, and built to book appointments.
Explore Web Design ServicesContent Marketing
Content that ranks on Google and converts prospects into paying customers. Service pages, blogs, metrics articles, and location pages that drive organic traffic and build authority.
Explore Content Marketing ServicesTechnical Audits
Comprehensive technical SEO analysis that identifies what's holding your site back. We audit site speed, mobile responsiveness, crawlability, indexation issues, and UI/UX.
Learn MoreResearch
Data-driven market research, competitor analysis, and audience insights that inform your marketing strategy. Identify opportunities, understand your market, and make informed decisions.
Learn MoreSEO Strategy
Custom 12-month roadmap for building Google and AI search authority. Strategic planning, keyword research, competitive analysis, and an execution plan tailored to your business goals.
Explore SEO Strategy ServicesOur Process
A clear four-step path from audit to ongoing optimization so your SEO, Local SEO, and GEO work compounds month over month.
Audit & Analysis
We review your website, Google Business Profile, competitors, keyword opportunities, and technical health. You get a clear picture of what is limiting rankings, map pack visibility, and AI recommendations today.
Strategy & Roadmap
We build a prioritized 12-month plan covering SEO, Local SEO, and GEO. Priorities are sequenced by impact so high-intent pages, citations, and authority content move first.
Implementation & Optimization
Our team executes the roadmap: on-page and technical fixes, content, GBP and citation work, and GEO signals that help AI platforms recommend your business.
Monitoring & Reporting
We track rankings, organic traffic, map pack presence, leads, and AI visibility. Monthly reporting and strategy calls keep the plan aligned to your growth goals.
FAQ
What Services Does Altus Offer For Small Businesses?
What Is The Difference Between SEO, Local SEO, And GEO?
How Does Your Process Work?
Do You Work With NYC Small Businesses?
How Do I Get Started?
Maddie Lynch
Maddie Lynch is the founder and CEO of Altus Marketing, an SEO and GEO content marketing agency helping brands earn visibility in search and AI-driven results. Contact Maddie here.
Ready to grow with SEO, Local SEO, and GEO?
Tell us about your business and market. We will map a clear next step for rankings, map pack visibility, and getting recommended on AI platforms.
Get in Touch Here